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DOW CORNING'S NEWEST EXPERIENCE THE DIFFERENCE CAMPAIGN INVITES YOU TO TRANSFORM SKIN YOU'RE IN
07 April 2007 - Dow Corning - EEI

Dow Corning's newest campaign, Experience the Difference: Second Skin, introduces a collection of transformative skin care and color cosmetic formulation concepts. It’s fashionable to protect and nourish the skin, give it a youthful appearance or even dress it up for a night. Seven formulations demonstrate ways to create personalized experiences for today’s consumers.

Dow Corning's newest campaign, Experience the Difference: Second Skin, introduces a collection of transformative skin care and color cosmetic formulation concepts. It’s fashionable to protect and nourish the skin, give it a youthful appearance or even dress it up for a night. Seven formulations demonstrate ways to create personalized experiences for today’s consumers.

“Experience the Difference: Second Skin will help formulators provide options for consumers who want to express themselves through their appearance and protect themselves with their personal care products,” said Eriko Sakurai, global industry director for marketing, Dow Corning Life Sciences Business. “The concepts include creams that help to protect the skin from harmful environmental elements, as well as provide nutrients and hydration for a healthy, radiant glow; make-up for the face and body that transforms your look from dull to astonishing, instantly; and emulsions that exhilarate the skin and excite the senses.”

http://www.dowcorning.com

About: Dow Corning - EEI
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Dow Corning - EEI
Email: nathalie.thomas@dowcorning.com
Tel: +33 4 42 61 31 39
Fax: +32 64 888966

Multibase (www.multibase.com), a Dow Corning company, is a leading global supplier of differentiated Thermoplastic Elastomer materials and solutions. Multibase's headquarters is located in France with manufacturing facilities in the US, France and India, and commercial offices around the world.

Dow Corning (www.dowcorning.com), which develops, manufactures and markets diverse silicon-based products, currently offers more than 7000 products and services to customers worldwide. Dow Corning is a global leader in silicon-based materials. Its shares are equally owned by Dow Chemical Company and Corning Incorporated. More than half of Dow Corning's sales are outside the United States.

Multiflex are trademarks of Multibase S.A.
Dow Corning, TPSiV and Silastic are a registered trademark of Dow Corning Corporation.


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