AUTOTYPE LAUNCHES REDESIGNED WEBSITE AND ONLINE DISCUSSION FORUM

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AUTOTYPE LAUNCHES REDESIGNED WEBSITE AND ONLINE DISCUSSION FORUM
17 May 2002 - Autotype International

Autotype International has completely redesigned its website to incorporate an innovative and exciting comment area in which end users will be able to exchange information and best practice on the entire Autotype product range. The new website also features the latest Autotype news and product releases, dealer information and product details.

Although the previous website contained over 5,000 documents and attracted around 4,000 visitors every month, Maurizio Fantato, Marketing Communications Manager at Autotype, said he expects the new version to be even more enticing. 'The whole website is being constantly evolved to reflect new market requirements, technology launches and customer feedback. The new comment area will provide an enhanced interactive experience and should encourage greater communication between end users, dealers and ourselves.'

Mr Fantato revealed that there are already plans to expand the new section so that dedicated chat and virtual-library areas are accessible to end users who specialise in specific printing applications. 'This area,' he went on, 'will subsequently be linked to our Virtual Training centre, which will be hosting an inaugural event in June.'

Apart from providing an online discussion forum, the new website catalogues the complete Autotype product range including the Capillex photostencil film, OMEGA Fast polyester offset plates and SIGMAGraF inkjet media. The website is also an excellent resource for Autotype dealer information - including website links - and case studies looking at specific application areas.

'We aim to lead our sector by providing our dealers and end users with a number of tailor-made e-solutions,' Mr Fantato concluded. 'This is an on-going process and later this year we will be experimenting with another new initiative. The online integrated technical service will allow customers from various geographical regions to have continuous access to live support.'

http://www.autotype.com

About: Autotype International
Specialist coating technology developed by Autotype is used for a wide range of touch and vision electronic applications, including membrane switches and for In Mould Decorated (IMD) products in the automotive, telecommunications and domestic appliances sectors.

The company's expertise in precision coating technology enables it to transform and enhance the performance of films for many high technology and demanding applications. These films can provide efficient means of reproducing exacting images or offer protective features such as resistance to aggressive chemicals and be used as stable substrates in the production of key electronic or medical components.

Precision graphic systems for the printing sector have enabled industrial screen printers to compete with alternative technologies in the quest for the most complex and accurate reproduction process.

The company operates from three locations: Autotype International, in Wantage, England; Autotype Americas Inc. in Schaumburg, near Chicago; Autotype International (Asia) Pte. Ltd. from Singapore. From these three locations we are able to maintain worldwide coverage through experienced and dedicated sales personnel, responding in real time to the changing needs of local markets.

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