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ROLL UP, ROLL UP FOR SIGMAGRAF GRAPHICS FROM AUTOTYPE
30 August 2000 - Autotype International

Autotype International Ltd. is launching a complete solution for high-quality roll-up display graphics, called the SIGMAGraF Roll-up System. This innovative and unique two-part system combines the resilience and vibrant image quality of SIGMAGraF film technology, with a compatible film backing called Backstop 25, to guarantee stunning roll-up graphics that can be used time and time again.

This mix of technologies allows the SIGMAGraF Roll-up System to overcome a number of shortcomings in the production of conventional roll-up displays, as well as adding value and quality at the same time. By using cold lamination in a simple two-step production process, the SIGMAGraF Roll-up System significantly reduces the amount of skilled labour time taken to create a display with strong, colourful impact.

Displays produced by conventional methods can suffer from a lack of colour brilliance and impact caused by the poor transparency of laminating materials and adhesives. The new SIGMAGraF Roll-up System offers exceptional image clarity and material durability by using SIGMAGraF hard-coated ink jet films, with the images printed on the reverse side. This provides instant image protection – with a scratch-resistant surface – and no deterioration of image quality caused by the introduction of an adhesive barrier.

Prior to the introduction of the SIGMAGraF Roll-up System, roll-up graphics could only be produced by printing directly onto vinyl or canvas, or by printing electrostatically, which delivered inferior results – especially if high-resolution images were required. Printing on ink-jet materials and then sandwiching them together was not an option, as this technique was subject to delamination, caused by the components moving as the display was rolled out and then wound up again. With the SIGMAGraF Roll-up System, delamination and material curling are no longer an issue, as support and opacity for the graphic are provided by Backstop 25, a compatible thin polyester film backing.

http://www.autotype.com

About: Autotype International
Specialist coating technology developed by Autotype is used for a wide range of touch and vision electronic applications, including membrane switches and for In Mould Decorated (IMD) products in the automotive, telecommunications and domestic appliances sectors.

The company's expertise in precision coating technology enables it to transform and enhance the performance of films for many high technology and demanding applications. These films can provide efficient means of reproducing exacting images or offer protective features such as resistance to aggressive chemicals and be used as stable substrates in the production of key electronic or medical components.

Precision graphic systems for the printing sector have enabled industrial screen printers to compete with alternative technologies in the quest for the most complex and accurate reproduction process.

The company operates from three locations: Autotype International, in Wantage, England; Autotype Americas Inc. in Schaumburg, near Chicago; Autotype International (Asia) Pte. Ltd. from Singapore. From these three locations we are able to maintain worldwide coverage through experienced and dedicated sales personnel, responding in real time to the changing needs of local markets.


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