Free Newsletter
Register for our Free Newsletters
Newsletter
Zones
Advanced Composites
LeftNav
Aerospace
LeftNav
Amorphous Metal Structures
LeftNav
Analysis and Simulation
LeftNav
Asbestos and Substitutes
LeftNav
Associations, Research Organisations and Universities
LeftNav
Automation Equipment
LeftNav
Automotive
LeftNav
Biomaterials
LeftNav
Building Materials
LeftNav
Bulk Handling and Storage
LeftNav
CFCs and Substitutes
LeftNav
Company
LeftNav
Components
LeftNav
Consultancy
LeftNav
View All
Other Carouselweb publications
Carousel Web
Defense File
New Materials
Pro Health Zone
Pro Manufacturing Zone
Pro Security Zone
Web Lec
Pro Engineering Zone
 
 
 
News

ETON selects GE for private label credit card program

AZDEL : 10 February, 2006  (Company News)
The Retail Sales Finance unit of GE Consumer Finance announced today that it has signed a multi-year agreement with ETON America, LLC, for a new consumer credit card program. ETON is a leading manufacturer of all-terrain vehicles and scooters.
The Retail Sales Finance unit of GE Consumer Finance announced today that it has signed a multi-year agreement with ETON America, LLC, for a new consumer credit card program. ETON is a leading manufacturer of all-terrain vehicles and scooters.

The new ETON consumer finance program will be available through qualified ETON dealers. ETON currently has 600-plus authorized dealers in the United States.

'Partnership with GE is a win-win situation for our customers,' said Steve Murph, ETON's Vice President. 'Cardholders will have access to frequent promotions and special offers. They also extend their purchasing power without tapping into their other credit cards.'

ETON America is known for its Viper and Yukon ATVs, and for the Beamer scooter. The company's headquarters is in Spartanburg, South Carolina.

'We know the power sports industry very well, so we were delighted that a leading company such as ETON selected us to be their consumer financing partner,' said Greg Pierce, vice president of Power Products, GE Consumer Finance's Retail Sales Finance division. 'We look forward to working with ETON to provide financing, innovative marketing, and strong customer and dealer support to grow their business and their brand.'

In addition to scooters and ATVs, ETON also has a line of helmets and accessories that can be purchased with the ETON credit card.

'We believe the new credit card program will build awareness of our brand and promote add-on sales,' said Murph. 'It's really a great tool for our retail partners.'
Bookmark and Share
 
Home I Editor's Blog I News by Zone I News by Date I News by Category I Special Reports I Directory I Events I Advertise I Submit Your News I About Us I Guides
 
   © 2012 NewMaterials.com
Netgains Logo